The tools
already exist.
People just
aren't using them.
Design with Data turns human behavior into technology that works in the real world.
We work with product teams, cities, and nonprofits to focus on the problems that matter and build things people actually use.
A product team builds something to change the world. Everyone applauds.
The people it was meant for never try it.
A nonprofit invests in a tool to save time.
No one learns how to use it.
A city launches a program to empower its residents.
Most people don't trust it.
People want to do the right thing.
The tools just don't make it easy.
The gap isn't access.
It's adoption.
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01
Understand real behavior
We use data and research to see what people actually do, where they get stuck, and what they ignore.
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02
Design for real life
We remove friction and design simple, intuitive systems that fit into how people already live and work.
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03
Make adoption stick
We test, refine, and scale what works so people keep using it over time.
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Designed for billions of users at Meta, focused on low digital literacy and global adoption.
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Tested and redesigned medical devices where usability directly impacted safety and outcomes.
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Built a 0-to-1 product in 90 days, aligning cross-functional teams around real user behavior.
The tools are already here.
Let's make them work.
Tell us what your next challenge is.